Benjamin has over 21 years experience in the strategy and market communication space as well as being a very talented illustrating artist that is able to capture ideas with pen & ink as well as on digital media.

Benjamin believes in the magic formula to business is embedded in the DNA of every enterprise big or small. He finds his kick in helping brands find their reason for being to leverage on their strengths and operate at optimal.

He spends his day facilitating a session here and there, creating visuals and crafting strategies. When he is not doing that you will find him drawing illustrations or writing content for someone. He enjoys outdoor running, watching movies, reading and cooking.

Nyagu is a Brand Identity and Brand Strategy Expert with over 23 years local and international experience in the creative and communication industry having worked for leading agencies.

He has top skills in Brand Identity Origination, Brand Strategy Development, Brand Implementation and Creative Marketing Communication.

Nyagu has a passion for developing distinct and strong brands that catalyse business growth. After observing the many challenges businesses were having in developing brands that truly engaged their markets, FUSED has been created as an LLP platform to address this challenges. He strongly believes in brands that meet the target audience at their level through a cultural connection. Understanding culture and behaviours while making connections with both the business and its audience, he believes is the key to unlocking the true power of a strong brand.

Roseanne is a highly experienced and client-centric Business Development Lead with over 20 years of expertise in sales, marketing, and communications. Her professional trajectory is distinguished by a steadfast dedication to relationship building and establishing significant connections, with experience working alongside prominent brands such as Kencell (currently Airtel), Peptang, Coca-Cola, and Old Mutual.

Roseanne's leadership is defined by a supportive and developmental approach, evident in her success in guiding a micro-lending company through the Covid-19 crisis and increasing Old Mutual's brand awareness from 7% to 39% within a year. She builds trust and loyalty, demonstrated by a 40% revenue boost for Minute Maid, efficient management of high-volume restaurants, and the successful launch of consumer-driven products.

Roseanne remains a dedicated force in driving brand, team, and business growth.

Nya is a connector, builder, and growth strategist with over six years of experience turning bold ideas into thriving brands. She has led cross-functional teams, built systems from the ground up, and crafted marketing strategies that blend digital precision with experiential impact.

Her work spans industries, from financial literacy and tech to FMCG and lifestyle brands, driving measurable growth through brand storytelling, influencer collaborations, and ROI-focused campaigns. Known for her ability to simplify complex ideas and foster genuine connections, Nya is passionate about creating spaces where people, brands, and ideas flourish.

Whether she’s scaling a business, curating an unforgettable brand experience, or mentoring creative talent, Nya brings a unique mix of empathy, strategy, and execution that makes growth not just possible, but inevitable.

Kelvin Mwangi is a Software Developer and UI/UX Designer with over 4 years of local and international experience in the technology and digital solutions industry, having worked on impactful projects for diverse organizations.

He has top skills in Frontend Development, UI/UX Design, Web Application Development, and Digital Product Strategy.

Kelvin has a passion for creating intuitive, visually appealing, and highly functional digital experiences that drive user engagement and business growth. After working on projects such as the Maven Mentorship and the National Securities Exchange of Somalia platform, he has witnessed first-hand the transformative power of well-crafted digital products.

He strongly believes in building solutions that meet users at their point of need through deep understanding of user behavior, design psychology, and seamless technology integration. By bridging the gap between functionality and aesthetics, Kelvin aims to unlock the true potential of technology in solving real-world challenges.

Ricky is a creative professional with a decade of experience as a senior copywriter for a variety of local and multinational brands including Microsoft, Equity Group, Safaricom, EABL, Mercedes Benz, and the Bill & Melinda Gates Foundation.

He has vast knowledge in creative content development and digital strategy for social media, script writing, and production for Mobile & TV, radio spots, and print media.

Ricky is lately interested in using digital communication not only as a means of conveyance but rather as a mechanism of influence.